Cubic appoints new VP Automotive Design & Innovation

Former Intel Solution Architect, Punitha Sinnapan, joins Cubic Telecom Leadership Team.

Global software and technology provider, Cubic Telecom has expanded its innovation and leadership team with the appointment of Punitha Sinnapan as the new Vice President of Automotive Design and Innovation.

Effective from July 6th, Punitha enters a newly created role to support Cubic’s growth agenda, building a strong automotive pipeline across its innovation horizons. The role will see her work closely alongside internal and external stakeholders on all product opportunities.

Punitha joins Cubic Telecom from American multinational corporation and technology company Intel, where she worked as Automotive Solution Architect for the past 12 years. Punitha has over 17 years of industrial experience in software and system architecture and design, and vast experience in such areas as in-vehicle compute, ADAS, autonomous driving, high-performance computing architecture and project and customer management. She is perfectly positioned to elevate Cubic’s innovation functions and help offer customers in the automotive sector new software and analytics solutions, leveraging Cubic’s 5G, LTE, VoLTE and Satellite technologies.

As an optimistic thinker and visionary with strong initiative who, in her own words, can quickly grasp the “big picture,” Punitha thrives in challenging environments and is experienced in problem-solving and critical projects. She has shown in the past that she can not only identify opportunities but develop them into world-class, innovative, and customised solutions on a global level.

We are delighted to have Punitha join the team at Cubic; her expansive technical knowledge and experience will help us develop, support and offer new innovative solutions for our customers in the automotive industry. As a leading expert and leader in the technology and automotive field, she is also a role model for females around the world who want to grow and support this sector.”

— Barry Napier, Cubic Telecom CEO

 “I am very proud to join Cubic and cannot wait to start working with the team and stakeholders around the world, exploring new opportunities across the business,” said Punitha. “The automotive industry is rapidly developing and introducing new solutions that can revolutionise businesses and their products, so I am looking forward to bringing my experience into an innovative business sector and helping grow Cubic’s offerings.”

Punitha has relocated with her family to Ireland, and will be based within Cubic Telecom’s Dublin headquarters once her 14 day period of self-isolation is complete in line with the Irish government’s COVID-19 quarantine requirements.

About Cubic Telecom

Cubic Telecom delivers innovative IoT connected software solutions to Automotive, Agriculture, and Transport manufacturers. Its ecosystem of revenue-generating services combines real-time analytics with global connectivity in 190 countries, always aligned to regional regulatory requirements.

Its global connected software platform PACE is used by leading companies around the world including Audi, Microsoft, Kymeta, Panasonic Automotive, Volkswagen, CNH Industrial, Skoda, e.GO Mobile and Arrival.

Headed by CEO Barry Napier, the company is privately held with over €110 million in funding by Audi Electronics Venture GmbH, Qualcomm, Valid, the European Investment Bank, Enterprise Ireland, and the Ireland Strategic Investment Fund, among others.

Media Contacts

Press Office | Cubic Telecom | | +353 (1) 486 0600

Fionnuala Kavanagh | Cubic Telecom |