IAA Mobility - Top Emerging Trends for Carmakers

Barry Napier, CEO of Cubic Telecom, met with autofutures.com at IAA Mobility 2021 to  discuss the top trends emerging in the auto industry. Watch the full interview to learn about:

  •     The importance of sustainability and zero emissions.
  •     The fast paced transition from hardware to software defined vehicles.
  •     The importance of reliability of the connected network and the electric network.
  •     What the next generation of consumers want and expect from their vehicles.
  •     How carmakers need to adapt to need these changing consumer and environmental needs.